Privacy Policy

Effective Date: March 23, 2026

BULL FITNESS ("Company," "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit bullfitnessuniversity.com and related websites, landing pages, forms, services, programs, content, and communications.

By using our website, submitting your information, purchasing a product or service, booking a call, or otherwise interacting with us, you agree to the practices described in this Privacy Policy.

1. Company Information

BULL FITNESS

115 E Glenwood Ave, Smyrna, DE 19977

Email: [email protected]

2. Age Restriction

Our website, services, and programs are intended only for individuals who are 18 years of age or older. We do not knowingly collect personal information from anyone under the age of 18. If we learn that personal information has been submitted by someone under 18, we will delete that information as soon as reasonably possible.

3. Information We Collect

We may collect personal information that you voluntarily provide to us, including:

• Name
• Email address
• Phone number
• Mailing address
• Payment information
• Information you provide in forms, applications, surveys, or consultations
• Health, fitness, and goal-related information you voluntarily provide to us in connection with our services

We may also collect certain information automatically when you use our website, including:

• IP address
• Browser type
• Device type
• Operating system
• Pages visited
• Time spent on pages
• Referring URLs
• General location data derived from IP address or device settings
• Cookie and similar tracking technology data

4. How We Collect Information

We collect information when you:

• Visit our website
• Fill out a form
• Book a call
• Make a purchase
• Enroll in a program
• Subscribe to email or text communications
• Respond to surveys or questionnaires
• Communicate with us by email, phone, text, social media, or other means

5. How We Use Information

We may use your information to:

• Provide and deliver our products, programs, and services
• Communicate with you about your account, purchases, appointments, and program participation
• Send customer care messages, reminders, support messages, and service updates
• Send marketing, promotional, and follow-up communications where permitted by law
• Process payments and maintain business records
• Customize your experience
• Improve our website, services, and marketing
• Respond to questions, requests, or support needs
• Protect our business, users, and systems
• Comply with legal obligations

6. SMS Communications

If you provide your phone number and opt in to receive SMS communications, you agree to receive text messages from BULL FITNESS related to customer care and marketing.

SMS Terms and Conditions

BULL FITNESS: A campaign that covers multiple use cases such as Customer Care and Marketing to engage with our customers. Message frequency varies. Message and data rates may apply. Reply HELP for help. Reply STOP to cancel. Carriers are not liable for any delays or undelivered messages.

You may opt out of SMS messages at any time by replying STOP. For assistance, reply HELP or contact us at [email protected].

7. Information Sharing

We may share your information with service providers, vendors, and contractors who help us operate our business and provide services to you, such as payment processors, software providers, customer support providers, website hosting providers, CRM platforms, scheduling tools, email service providers, and analytics tools.

We may also disclose information:

• When required by law
• To respond to subpoenas, court orders, or legal process
• To protect our rights, property, safety, or users
• In connection with a merger, acquisition, sale of assets, reorganization, or similar business transaction

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We do not sell, rent, or trade your personal information to third parties for marketing or promotional purposes.

8. Cookies and Tracking Technologies

We may use cookies, pixels, analytics tools, and similar tracking technologies to improve website functionality, understand user behavior, personalize content, and measure the effectiveness of marketing campaigns.

You can control cookies through your browser settings. Please note that disabling cookies may affect certain website features.

9. Data Retention

We retain personal information for as long as reasonably necessary to provide services, fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, enforce agreements, and maintain appropriate business records.

10. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

11. Your Rights and Choices

Depending on where you live, you may have rights regarding your personal information, which may include the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications
• Withdraw consent where processing is based on consent

To make a privacy-related request, contact us at [email protected]. We may need to verify your identity before processing certain requests.

12. California Privacy Rights

If you are a California resident, you may have rights under California privacy laws, including the right to know what personal information we collect, use, disclose, and retain, as well as the right to request deletion of certain personal information, subject to applicable exceptions.

We do not sell personal information.

To exercise applicable California privacy rights, contact us at [email protected].

13. GDPR and International Users

If you access our website or services from outside the United States, including from jurisdictions that provide privacy rights under applicable law, you may have certain legal rights regarding your personal information, subject to identity verification and applicable legal limitations.

We process personal information for legitimate business purposes, to provide requested services, to communicate with you, to comply with legal obligations, and on other lawful bases permitted by applicable law.

14. Third-Party Websites and Services

Our website, emails, messages, and services may contain links to third-party websites, apps, or platforms. We are not responsible for the privacy practices, content, or security of those third parties. You should review their privacy policies separately.

15. Do Not Track

Some web browsers offer a "Do Not Track" setting. Because there is not yet a consistent industry standard for responding to these signals, our website may not respond to Do Not Track requests.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Your continued use of our website or services after changes are posted constitutes your acceptance of the revised Privacy Policy.

17. Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact us at:

BULL FITNESS
115 E Glenwood Ave, Smyrna, DE 19977
[email protected]